The cornerstone of any successful E-commerce strategy, digital ads offer unparalleled marketing flexibility, allowing you to directly and quickly connect with potential customers.

We create, execute, and manage digital advertising campaigns and strategies specific to your business to help your products thrive on platforms such as Amazon and Wayfair.  Coupling our experienced marketing team with best-in-class ad bidding technology, Philip J. Boren will help you achieve new heights in maximizing your advertising investment and return on sales.

Whether selling online or in-store, business and sales data are crucial to driving revenue, improving brand visibility and increasing overall profitability.

We track and analyze key metrics such as sales, product reviews, category trends, CPC, and consumer buying preferences, empowering you to make informed, data-driven decisions to refine your marketing endeavors while also reducing risk and increasing ROI.

Having a great product means nothing if customers can’t find it online. Search Engine Optimization (or SEO) helps to improve your product’s online visibility.

Utilizing a robust array of optimization methods, our team of content specialists boost your products’ online presence with relevant keyword-oriented content, helping to greatly expand the presence and ranking of your products on popular e-commerce platforms.

Choosing the appropriate sales channel is one of the most critical decisions you will make for your business, affecting your product’s handling, distribution, and total sales potential.

Philip J. Boren will assist you in creating long-lasting partnerships with optimal sales channels for your products to succeed, helping you compete strategically on the right platform and retail environment based on your sales goals while also being mindful of each channel’s respective pricing strategy.

Even the best products can sell poorly without a clear plan of action. The long-term success of any product hinges on the creation and implementation of a strategic go-to-market plan.

Our strategic consultants help you to develop objectives, formalize processes, and create a clear road map to achieving sales and operational goals. We perform situational and customer analyses to develop a tactical strategy tailored specifically to your business.

You only get one chance to make a first impression. However, there is more to having a successful product launch than having a great product.

Preparation, research, and communication are key to successfully launching a new product. We perform extensive market research to help you formulate and enact an effective launch plan, helping to develop and coordinate marketing material for your retailers.