Will Giersch – Senior Content & Marketing Manager, eCommerce


Will joined Philip J. Boren, Inc in March 2020.  Will brings a strong agency background in digital marketing and advertising, including content, SEO/SEM, and paid search/PPC advertising.  Will most recently was an Account Director with 9 years’ experience managing prominent brands on Amazon’s platform. 

Will is an expert in both Amazon Vendor Central platform and Amazon Advertising (paid search advertising), as well as multi-channel content (Walmart, global, syndication, and more). He helped many of the world’s top brands achieve optimal online sales, visibility, and market share with tailored ecommerce strategies via best-in-class product-detail content and paid search campaigns.  Will is also a talented project manager with experience in Agile/Scrum methodologies. Will earned a B.A. in Journalism from University of Washington. 

Will’s other interest include hiking and camping, competing in team sports, and playing with his young son.