Sales Team

Jim Boren – President


Jim Boren joined Philip J. Boren, Inc. in June 1978. He has personally worked with every account in the territory during his tenure. He has been instrumental in all phases of the company’s growth and management for over 40 years. He has a hands-on management style and enjoys working with customers. Jim studied at University of Pacific and holds a B.A. from the University of Washington.

Jim’s other pursuits include mountaineering, skiing, tennis, trail running and the arts.

Karina Ceron – Senior Account Manager

Karina Ceron joined Philip J. Boren, Inc. in February 2013. Prior to joining PJB, she served four years in the U.S. Navy, where she provided administrative support to the Chief of Staff and Executive Officer of Commander Submarine U.S. Pacific Fleet. Karina background includes 5 years of administration support in the construction industry, working alongside engineers, distributors and contractors. Karina received a BS in Business Administration Management from Hawaii Pacific University.

Karina’s other interest include: Traveling, running and staying active.

Mike Koplitz – Senior Account Manager


Mike Koplitz joined Philip J. Boren, Inc. in July 1992. Mike has been in the home improvement industry since 1984. Prior to joining PJB, Mike spent over 8 years working in retail hardware and grocery industries working his way up to store management. Mike’s wealth of product knowledge makes him a go to person on product related issues. Mike’s goal is to grow the business for both our manufacturers and customers while having each ones best interest in mind. Mike handles various E-Commerce and brick and mortar accounts.

Mike’s other interests include camping, hiking, sports and he is a big fan of the Seahawks and Mariners!

Roberto Welcome – Senior Account Manager

Roberto Welcome joined Philip J. Boren, Inc. in April 2019. Roberto began his sales career in 1986, selling to military exchanges in Italy and throughout Europe prior to moving to Dallas where he headed the Consumer Electronic division for a privately-owned manufacturers’ representative company. Moving to the Pacific Northwest in 2000 marked the beginning of a 19-year relationship selling major CPG brands to Costco Wholesale.
Roberto received his Business degree from Universita Degli Studi Di Napoli Federico II, Napoli, Italia.

Roberto’s other interests include Seahawks football, good food, music, outdoor activities, and cycling.

Rob Dixon – Account Manager


Rob Dixon joined Philip J. Boren, Inc. in May 2013.  Rob has over 20 years experience in Home Improvement products and account management.  He comes with a strong background of Electrical, Plumbing & Hardware categories.  Rob covers Oregon and Southwest Washington accounts.  He handles all aspects of the accounts he calls on, including sales, marketing and customer service, while representing the manufacturer’s need to reach their goals.

Rob’s other pursuits include playing soccer, music and traveling.



Christiane Herrera – Associate Account Manager

Christiane Herrera joined Philip J. Boren, Inc. in October 2018. Prior to joining PJB, she worked at SAVERS, Pacific Sales-Kitchen & Bath (Best Buy), The TJX Companies, Inc., and Big 5 Sporting Goods, as an assistant buyer, merchant analyst, and a merchandising assistant respectively. Christiane graduated from California State University, Dominguez Hills with a B.S. in Business Administration with a Marketing Emphasis.

Christiane’s other interests include traveling, music, art, fashion, and interior design.

Clarey Maus – Associate Account Manager

Clarey Maus joined Philip J. Boren, Inc. in March 2021. As a Seattleite, she has over a decade of experience in B2B and B2C sales with local businesses and non-profits in the Pacific Northwest. Her entrepreneurial spirit can be shown in her negotiation tactics, business development skills and her eye for growth opportunities. Prior to joining PJB, she was a Business Development Manager at a local non-profit.

Clarey’s other interests include crocheting, baking, party planning and day trips.